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Direct Digital Holdings, Inc.

Direct Digital Holdings, Inc. Fundamental Analysis (NASDAQ: DRCT)

DRCTNASDAQ
Communication ServicesAdvertising Agencies
$2.46
$0.07(2.77%)
U.S. Market opens in 62h 11m

Direct Digital Holdings, Inc. Fundamental Analysis (NASDAQ: DRCT)

Direct Digital Holdings, Inc. (NASDAQ: DRCT) shows weak financial fundamentals with a PE ratio of -0.07, profit margin of -74.38%, and ROE of 5.71%. The company generates $0.0B in annual revenue with weak year-over-year growth of -44.30%.

Key Strengths

Cash Position29.81%
PEG Ratio0.00

Areas of Concern

ROE5.71%
Operating Margin-47.19%
Current Ratio0.14
We analyze DRCT's fundamental strength across five key dimensions.

The stock receives a Fundamental Health Score of -63.8/100 based on profitability, valuation, growth, and balance sheet metrics. The F grade reflects weak fundamentals and significant financial concerns.

Fundamental Health Score

F
-63.8/100

We analyze DRCT's fundamental strength across five key dimensions:

Efficiency Score

Weak

DRCT struggles to generate sufficient returns from assets.

ROA > 10%
-1.21%

Valuation Score

Excellent

DRCT trades at attractive valuation levels.

PE < 25
-0.07
PEG Ratio < 2
0.00

Growth Score

Weak

DRCT faces weak or negative growth trends.

Revenue Growth > 5%
-44.30%
EPS Growth > 10%
-44.66%

Financial Health Score

Moderate

DRCT shows balanced financial health with some risks.

Debt/Equity < 1
-2.15
Current Ratio > 1
0.14

Profitability Score

Weak

DRCT struggles to sustain strong margins.

ROE > 15%
5.71%
Net Margin ≥ 15%
-74.38%
Positive Free Cash Flow
No

Key Financial Metrics

Is DRCT Expensive or Cheap?

P/E Ratio

DRCT trades at -0.07 times earnings. This suggests potential undervaluation.

-0.07

PEG Ratio

When adjusting for growth, DRCT's PEG of 0.00 indicates potential undervaluation.

0.00

Price to Book

The market values Direct Digital Holdings, Inc. at -0.20 times its book value. This may indicate undervaluation.

-0.20

EV/EBITDA

Enterprise value stands at 0.69 times EBITDA. This is generally considered low.

0.69

How Well Does DRCT Make Money?

Net Profit Margin

For every $100 in sales, Direct Digital Holdings, Inc. keeps $-74.38 as profit after all expenses.

-74.38%

Operating Margin

Core operations generate -47.19 in profit for every $100 in revenue, before interest and taxes.

-47.19%

ROE

Management delivers $5.71 in profit for every $100 of shareholder equity.

5.71%

ROA

Direct Digital Holdings, Inc. generates $-1.21 in profit for every $100 in assets, demonstrating efficient asset deployment.

-1.21%

Following the Money - Real Cash Generation

Operating Cash Flow

Direct Digital Holdings, Inc. generates limited operating cash flow of $-5.68M, signaling weaker underlying cash strength.

$-5.68M

Free Cash Flow

Direct Digital Holdings, Inc. generates weak or negative free cash flow of $-5.73M, restricting financial flexibility.

$-5.73M

FCF Per Share

Each share generates $-7.75 in free cash annually.

$-7.75

FCF Yield

DRCT converts -3.07% of its market value into free cash.

-3.07%

Financial Ratios Analysis

Valuation Ratios

P/E Ratio

Price to earnings ratio

-0.07

vs 25 benchmark

PEG Ratio

Price/earnings to growth ratio

0.00

vs 25 benchmark

P/B Ratio

Price to book value ratio

-0.20

vs 25 benchmark

P/S Ratio

Price to sales ratio

0.06

vs 25 benchmark

Financial Health

Debt/Equity

Total debt to shareholders' equity

-2.15

vs 25 benchmark

Current Ratio

Current assets to current liabilities

0.14

vs 25 benchmark

Efficiency Ratios

ROE

Return on equity percentage

5.71

vs 25 benchmark

ROA

Return on assets percentage

-1.21

vs 25 benchmark

ROCE

Return on capital employed

1.11

vs 25 benchmark

How DRCT Stacks Against Its Sector Peers

MetricDRCT ValueSector AveragePerformance
P/E Ratio-0.0719.45 Better (Cheaper)
ROE570.82%581.00% Neutral
Net Margin-74.38%492.00% Weak
Debt/Equity-2.150.89 Strong (Low Leverage)
Current Ratio0.141.91 Weak Liquidity
ROA-121.49%-15.00% (disorted) Weak

DRCT outperforms its industry in 2 out of 6 key metrics, but lagging in Net Margin.

Historical Growth Performance

5-Year Growth Trajectory

This section reviews Direct Digital Holdings, Inc.'s 5-year compound annual growth rate (CAGR) and compares its performance against the typical investment style of its industry.

Revenue CAGR

2427.75%

Industry Style: Growth, Technology, Streaming

High Growth

EPS CAGR

-18864.79%

Industry Style: Growth, Technology, Streaming

Declining

FCF CAGR

-13993.81%

Industry Style: Growth, Technology, Streaming

Declining

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